Because our love for this bar is beyond words (and not just because of the beer!), we’re proud to have been able to give the Baptiste a kick in its step by refreshing its entire branding. A poster environment has been installed to create a unique atmosphere to the bar. A visual identity using a poster style has been set to create an environment unique to the bar.
It was important for us to instaure cohesion within every piece of communication already in place. From the exterior sign to coasters to every piece of print, nothing was left untouched. Even the blackboard exposing the menu followed the typography chosen by the designers.